🔮 AI Market to Shift From Hype to Practicality in 2026

In 2026, the global TV industry will move past the excitement surrounding neural networks and transition to practical applications.

According to experts’ forecasts, short video generation will give way to deep operational automation.

Key predictions:

❇️ 75% of executives believe that AI assistants, integrated at the OS level of televisions, will select films for viewers, rather than individual applications.

❇️ The biggest revolution will happen “under the hood.” AI will take over micro-decisions: synchronizing metadata, predicting broadcast failures, and automatically trimming long shows into short clips.

❇️ Experts predict a “crisis of sameness” due to the use of generic AI models. The winners will be those who integrate real human data and cultural context into their algorithms.

❇️ AI summaries are causing a drop in traffic for publishers. The year 2026 will be marked by legal battles for compensation for content creators whose work is used to train AI systems.

❇️ While major studios tread cautiously with copyright, indie filmmakers will begin releasing fully finished films created with the help of AI.