🔥 Medialogistika Launches Special Promotions for CSTB Participants

At the CSTB.PRO.MEDIA exhibition, which will take place on 17–18 February 2026, the terrestrial TV delivery platform Medialogistika will present a series of joint promotions with major rights holders.

Over the two days of the forum, pay TV operators will be able to secure free delivery of TV channel packages for periods ranging from six months to one year.

The initiative is designed to support operators in expanding their distribution networks and integrating high‑value content via modern digital distribution tools. A key feature is the participation of channels that are available for terrestrial delivery exclusively through Medialogistika. This means these channels can only be delivered “over the ground” via Medialogistika, while the promotional terms allow operators to launch in‑demand thematic services on preferential conditions. The special terms apply to the delivery service; licensing agreements are concluded separately with rights holders.

🛍 Promotional packages

Kion lineup. Operators who have not previously used Medialogistika’s services can receive free delivery of up to 50 channels for six months, provided they connect at least two Kion channels (including Kionhit, KinoJam 1/2, FamilyJam and others).

viju package from Viasat. The promotion offers free delivery of the group’s channels (including viju TV1000, viju History, Da Vinci and viju+ Premier) until 1 January 2027. The offer applies to new connections of these channels via the Medialogistika network.

Plan B channels. Similar terms apply to the Plan B package. With mandatory connection of the Fight Club channel and at least one more from the list (Plan B, Suspense, Romance or Cartoon), delivery will be free until 1 January 2027.

🤝 Direct dialogue on site

Exhibition attendees will be able to quickly place channel orders on the spot via the mobile version of Mediabaza, and move as efficiently as possible from selecting a channel to the technical launch of its broadcasting.

💬 Grigory Kuzin, Director of Media Platforms at MSK‑IX, notes: “The CSTB exhibition remains the main venue for face‑to‑face communication with partners. This year we decided to focus on economic efficiency: Medialogistika enables operators to significantly reduce infrastructure costs when launching in‑demand TV channels, many of which are unique to the Russian market and available only through our platform.”

Further details of the promotions and expert consultations will be available on 17–18 February in Rokfeller’s Hall at stands 6, 7 and 15.