🎨 Russian Extreme unveils new brand identity

The key change in their logos is the addition of the “SPORT+CINEMA” tag, which formally enshrines the brand’s core philosophy.

What viewers can expect on air:

• Exclusive adrenaline. The channels remain the only platform in Russia broadcasting major global tournaments such as the X Games, cliff-diving world championships, motocross freestyle events, the Dakar Rally and the Vendée Globe round-the-world race.
• Action-driven cinema. A curated lineup of recent blockbusters and high-octane hits that amplify the channels’ adrenaline-charged atmosphere.
• Original content. Travel shows, documentaries about conquering the planet’s most extreme environments and in-depth interviews with stars of the extreme-sports world.

The refresh underscores the uniqueness of the REX concept, which fuses stadium energy with big-screen spectacle in a single viewing space.