🧠 Generative AI Could Boost Russia’s GDP by Up to 9.8%
The development and large-scale deployment of generative artificial intelligence (GenAI) technologies could significantly impact the Russian economy.
News
🎯 CTV Advertising Shifts from Hyper-Targeting to Content Analysis
Blind audience targeting in Connected TV (CTV) is losing its relevance. For a long time, the market wrestled with a trade-off between the broad reach of linear TV and the precision of digital.
😱 "Digger" Could Become One of the Biggest Box-Office Flops in Cinema History
Alejandro González Iñárritu’s latest feature, Digger, starring Tom Cruise, risks etching its name into film history for all the wrong reasons.
👁 Online Streaming Services Are Blurring the Lines of Traditional TV
The audience of online streaming services in Russia continues to reshape media consumption habits. According to a September study by the Romir research holding (a sample of 1,500 respondents using the GRI methodology), the proportion of Russians who watch video content exclusively via streaming platforms rose by 4 percentage points over the year, reaching 21%.
⚖️ New AI Law Set to Reshape Russian Advertising Market
On September 1, 2026, Russia’s foundational Federal Law No. 243-FZ “On Supporting the Development of Artificial Intelligence Technologies in the Russian Federation” officially came into force. For the first time, the document legally defines the concepts of “sovereign” and “national” foundational AI models (with 1 billion parameters or more) and establishes rules for using domestic infrastructure.
🛰 Key Trends and Challenges of WSBW 2026
The international World Space Business Week (WSBW 2026) conference has concluded in Paris. The event brought together global space industry leaders to discuss market transformation—ranging from operator business restructuring to the deep integration of satellite services into traditional telecommunications.
🏴☠️ Kion and F6 Deanonymize Digital Pirate
Online streaming platform Kion, in collaboration with cybersecurity firm F6, has tracked down an illegal content distributor and brought the case to criminal prosecution.
🎨 The Warner Bros. Water Tower Has Been Repainted
Following the closure of the merger between Paramount, Skydance, and Warner Bros. Discovery, the iconic water tower at the Warner Bros. lot in Burbank has received a makeover: crews have painted “A Skydance Corporation” onto its facade. Similar branding recently appeared on the Paramount tower as well.
🍿 Shadow Distribution in Russia Gains Momentum Once Again
The Russian theatrical box office is showing a noticeable surge. The combined weekend gross of the top 20 films in Russia reached 647 million rubles (rising to 693 million rubles when including the CIS region). This represents a 7.2% increase compared to the previous week and nearly a 20% jump over the same period in 2025.
▶️ TV by the Laws of the Internet: How and Why Broadcasters Are Launching FAST Channels
Traditional television is undergoing a fundamental transformation that can be summed up in a single sentence: media consumption is shifting to the digital space, forcing linear broadcasting to adopt the mechanics of the internet.