🛍 Advertising Market Growth Slows
In the January–March period of 2026, the volume of the Russian advertising market expanded by 5% year-over-year, totaling between 220 billion and 222 billion rubles (excluding VAT).
News
🎦 Toy Story 5 Soars at the Box Office
The fifth installment of the Disney and Pixar franchise, Toy Story 5, has launched in theaters worldwide, generating a franchise-record $312 million during its opening weekend. Of that total, $160 million came from the domestic US market, while international territories contributed $152 million.
🧠 Government to Review Final Draft of Neural Network Regulation Bill
The Government Commission on Legislative Activities is set to review the final draft of the artificial intelligence bill. Over the course of its revision, the document has fundamentally shifted its trajectory: stringent prohibitive initiatives have been stripped away, pivoting the core concept toward market stimulation.
👨🎤 K-Pop: Demon Hunters Celebrates a Year of Global Triumph
Exactly one year has passed since the release of the animated hit K-Pop: Demon Hunters by Netflix and Sony Pictures Animation. Over these 52 weeks, the feature has remained a fixture in the streamer’s Top 10, becoming the most-viewed original film in the platform’s history.
📉 Digital Restrictions Suppress Media Consumption Levels
Russia has recorded a deceleration in media consumption dynamics, triggered by large-scale operational restrictions imposed on popular internet services.
🎨 Asian Animators Declare Global Ambitions
On the sidelines of the Shanghai International Film Festival (SIFF), jury members of the Golden Goblet Award for Animation discussed how localized storytelling has become the primary driver of a global market now valued at $460 billion.
⚙️ Fintech Urges Broadcasters to Adopt Financial Sector Insights
For a long time, the transition to IP technologies within the broadcasting industry focused heavily on infrastructure upgrades and cable replacement.
🌏 Asian Content Conquers the Global Market
Executives from major media giants—Netflix, Prime Video, Disney, and Warner Bros. Discovery—converged on a unified consensus at the APOS 2026 conference: Asian content and localized storytelling have ceased to be merely regional products. Today, they stand as the most valuable global assets within the streaming industry.
📺 Streaming Revenues Surpass Pay-TV for the First Time in Russia
At the “Cableman #NEFORMAT” industry event, Dmitry Kolesov, Director of the New Technologies Department at J’son & Partners Consulting, presented a report titled “What and How TV Channels and Online Cinemas Offer the Viewer.”
🏆 The 2026 FIFA World Cup Emerges as a Technological Proving Ground
The newly launched 2026 FIFA World Cup, co-hosted by Canada, Mexico, and the United States, has already made history as the largest tournament to date, featuring 48 participating nations, 16 host cities, and 104 matches.