💸👁 Share of paid subscribers increases in Russia
Research by ICMR showed a significant increase in the share of paid subscribers of Russian online cinemas in Q3 2025: their number grew from 39% to 41% among city residents.
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▶️ Latin American media market to grow three times faster than the US
According to an Omdia forecast, the Latin American media market is experiencing a boom: its revenue will reach $55 billion by 2025, showing a growth of 9.4%—three times faster than the forecasted growth in the US (3.3%).
👵 Older generation goes online but doesn't abandon TV
A Mediascope study for the first three quarters of 2025 recorded a significant increase in internet activity among older Russians.
🧩 Fragmentation of sports rights irritates fans
Sports content remains the most powerful magnet for streaming platforms, but the fragmentation of broadcast rights is causing increasing dissatisfaction among fans in the US.
🇺🇸 Nearly 90% of US households have a subscription
Research by Parks Associates has shown that the US streaming market has reached near saturation, with advertising becoming the key driver of growth.
⚖️ Law on "forgotten" subscriptions to take effect on March 1
The President of the Russian Federation has signed a law that will protect users from unwanted automatic charges for online subscriptions.
🇬🇧 Brits shift to mobile streaming
The UK is undergoing a cultural shift in media consumption: mobile streaming has become the dominant force in entertainment. Smartphones are now the primary way to access content.
▶️ Online TV surpasses cable for the first time in the US
According to research by Glance and data from Nielsen, streaming surpassed linear TV in viewing time for the first time in the US in the first half of 2025.
⛔️ Japan demands halt to use of anime characters in Sora 2
The Japanese government has formally demanded that OpenAI cease copyright infringement, as the new video generator Sora 2 is capable of creating clips featuring characters from protected franchises.
👄 AI to help YouTube with lip-syncing
YouTube is testing a new AI-based technology that will allow it to synchronize the lip movements of speakers with automatic translation. This feature will complement the existing auto-dubbing system.