📗 BBC Set for Reform
The UK government has launched the process of reviewing the BBC’s Royal Charter, which is due to expire in 2027. A “Green Paper” has been published outlining a wide range of proposed reforms.
News
🛍 Home-Screen CTV Advertising Is Twice as Effective
Streaming platform Xumo released a report highlighting the high effectiveness of advertising on the home screen of connected TV (CTV).
🚫 YouTube to Be Blocked in Russia Within a Year
YouTube may be fully restricted in Russia within the next 6–12 months. This was stated by Andrey Svintsov, Deputy Chair of the State Duma Committee on Information Policy.
📊 Key Media Trends for 2025 Identified
The Association of Public Relations Consulting Companies (AKOS), PR News, Vmeste Media, and PR-Consulta studied the key trends shaping Russia’s media landscape in 2025.
▶️ YouTube TV Launches Genre-Based Packages
The platform announced the launch of YouTube TV Plans, a new structure featuring more than 10 genre-based packages. The goal is to offer more flexible and more affordable subscription options.
⭐️ Commercial Receives Top Score for Effectiveness
A new Christmas commercial from the French supermarket chain Intermarché received a “5-Star” rating from System1, a leading platform for measuring creative effectiveness.
👁 Value Matters More Than Discounts for User Retention
A study by Ampere Analysis showed that nearly one-third of all new streaming service subscriptions in the U.S. are signed up between November and January.
©️ YouTube Removes AI Videos Featuring Disney Characters
Google has removed dozens of videos created with artificial intelligence from YouTube following a formal copyright compliance demand from Disney.
🎄 VK Video Summarizes Its 2025 Results
The VK Video platform shared its 2025 results, highlighting strong growth and new records.
📛 Expert Warns of the Risks of Blocking Measures
Josh Withrow of the R Street Institute warns about the dangers of new US legislative proposals (FADPA and BlockBEARD) that would require ISPs to block foreign pirate websites.