News

📊 TV Advertising Shows Steady Growth

The agency “Rodnaya Rech” (RoRe) has updated its forecast for the Russian advertising market in 2025. Overall growth is expected to reach 24% (including retail media); however, without this segment, it will slow down to 14%.

⭐️ 20 Years of the Peering Forum: The Industry's Main Meeting in Moscow

On November 17, 2025, the Congress Centre of the CCI of the Russian Federation will once again bring together leading players from the telecommunications and internet industry for the anniversary MSK-IX Peering Forum. The forum has been held without interruption for 20 years and has become the main platform for discussing internet infrastructure, media technologies, and the digital economy.

📺 TV sales in Russia have fallen

In the first half of 2025, 3.3 million TVs were sold in Russia for a total of 105.3 billion rubles. This is 8% less than in the same period last year, according to the GS Group analytical center.

AI helps the digitalization of the media industry

On September 16, at the International Technology Congress 2025, Grigory Kuzin, Director of the “Medialogistika” project at MSK-IX, spoke during the panel discussion “AI Technologies in Media and Communications.” He discussed the concept of the “Mediabaza” platform, designed to become a unified tool for the media market, and the key role of AI technologies in the digitalization of the media industry.