⏸️ During the Holidays, Series Went on Pause
The 2026 New Year holidays revealed an unusual trend: Russian viewers cooled toward TV series.
The 2026 New Year holidays revealed an unusual trend: Russian viewers cooled toward TV series.
The TV channel Rossiya 1 has retained its status as the country’s most popular channel for the tenth consecutive year. According to Mediascope data, by the end of 2025 the channel once again ranked first, maintaining an audience share of 14%.
Gazprom-Media Holding (GPM) has invested hundreds of millions of rubles in the Predicto platform.
The 2026 “New Year box-office battle” became the most successful on record.
Russian cinemas are ending the year with positive financial momentum. According to Culture Minister Olga Lyubimova, box office takings reached 49.6 billion rubles by the end of December, which is 10% higher than last year’s figures.
By the end of 2025, the Russian media landscape has reached an important turning point.
The Moscow Arbitration Court has put an end to the dispute between a former Sony Pictures division (now Content Club) and the Cinema Park theater chain.
According to experts from the Russian media industry, 2025 has cemented the transition to a phase of “managed efficiency.”
Yandex has proposed a data-sharing scheme to online cinemas and social networks for transferring audience data to Mediascope, the authorized internet measurement body.
The paid television sector in Russia saw a turnaround in 2025: after two years of decline, the subscriber base began to grow again.